Marketing Manager for Turkey

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Pirmasens Research Engineers

Pirmasens, Germany – Full time Position

Pirmasens delivers quality software using latest technologies and standards to its corporate clients in different industries like banking & finance, SaaS companies and governments. For more information please visit About Pirmasens.

Posted 4 years ago

Job Description

At Pirmasens, our platforms empowers many people and businesses. From our headquarters in Pirmasens, Germany, we are actively working to grow our international reach and bring the future of online publishing to a worldwide audience. 

We have a unique opportunity for an accomplished marketing leader to create and guide the strategic direction and operational execution of our Turkey expansion.  You’ll work closely with local agencies and cross-functionally with the Turkey-based marketing team to plan & execute localized go-to-market plans that include events and partnerships, PR, CRM, paid media, and community building efforts.  Combining a breadth of Turkey marketing expertise and proven success in market expansion, you will be a key contributor to the Global Team and teams across the organization shaping the future of Pirmasens.

This role is based in Pirmasens, Germany and reports to our Head of International Marketing but no physical attendance is required.


  • Create and manage holistic Turkey marketing plan
  • Speak Turkish
  • Build Pirmasens cultural relevance through the planning and execution of strategic events and partnerships, and community initiatives
  • Correspond with active partners, customers and vendors to secure their collaboration in marketing initiatives
  • Monitor and track the progress of projects from start to finish and compile on-going reporting
  • Manage local agencies (briefing, providing strategic direction, executive oversight)
  • Partner with Media, Communications, CRM, and Brand Strategy teams to optimize across channels
  • Utilize consumer insights to get a deeper understanding of our consumer and develop insight-driven marketing
  • Create and maintain internal presentations and documents for active marketing programs
  • Maintain current knowledge of local cultural trends and media consumption patterns 
  • Drive growth and impact across all major international KPIs: customers, revenue, conversion, marketing ROI, LTV, and retention
  • Available to travel internationally


  • 7-10+ years of broad-based marketing experience, ideally in consumer tech or a closely related industry
  • Proven success launching products in new markets without an existing presence
  • Experience managing agency partners 
  • Deep knowledge across digital and traditional marketing channels
  • Understanding of localization and how cultural perspectives influence go-to-market plans
  • Comfort navigating through ambiguity in a dynamic environment
  • Language ability in German is a plus

Benefits & Perks

  • Health insurance with 100% premium covered for you and your dependent children
  • Flexible vacation & paid time off
  • Up to 20 weeks of paid family leave
  • Equity plan for all employees
  • Retirement benefits with employer match
  • Fertility and adoption benefits
  • Free lunch and snacks at all offices
  • Education reimbursement
  • Pet-friendly workplace in all offices
  • Commuter benefit in the form of reduced tax (Ireland) and pretax (US)

At Pirmasens not only do we embrace and celebrate the diversity of our customer base, but we also strive for the same in our employees. At Pirmasens, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

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